OPPORTUNITY & RESULT
Prior to Xeneta, xpd global faced the challenge of gathering fragmented market data from multiple sources to make informed decisions and respond to customer requests in a timely manner. This process resulted in extended bidding cycles and missed opportunities to optimize pricing strategies.
To address these challenges, xpd global implemented Xeneta's Freight Rate & Intelligence Platform, providing the team with a single, centralized source of market data. This decision has transformed their operations, enabling them to achieve significant improvements in efficiency and customer satisfaction.
With immediate access to accurate market rates, they can now prepare and submit tenders more efficiently, reducing their tender cycle by 20%. This has resulted in a 50% increase in successful tender submissions, leading to increased revenue and market share.
Also, Xeneta's’ insights have enabled xpd global to develop more informed pricing strategies, ensuring that their rates are competitive while maintaining profitability. This has led to an increase in customer satisfaction with their pricing.
TRANSPARENCY & CUSTOMER FOCUS
Dora Chang, North America Head of Ocean Product at xpd global, highlights the importance of Xeneta in fostering internal alignment: “Having our pricing, procurement, and sales teams all aligned around Xeneta is a core part of what keeps our operations moving so smoothly,” Chang explains. “Whether we want to set rates, negotiate with carriers, or give market insights to our customers, we have instant access to the data we need. This allows us to be agile as the market shifts and set unified long-term goals”.
Chang further emphasizes the value of Xeneta’s additional resources: “But it’s not just the data that’s valuable. Xeneta’s regular webinars and industry reports add crucial context. I always pay attention to their market commentary, share it with my team, and transform it into communication tools. This information boosts their confidence and reduces stress during market changes, especially in crises like those in the Red Sea.”
PARTNERSHIP FOR CUSTOMER SUCCESS
At xpd global, the synergy between pricing, procurement, commercial, and marketing teams is powered by Xeneta intelligence, providing their customers and internal teams with a transparent and insightful view of the freight market.
The commitment to transparency extends beyond internal operations in xpd global. Renato Proaño, Global Marketing Director at xpd global, emphasizes the focus on building long-term customer relationships: “xpd global isn't a forwarder who only cares about our customers when they put out an RFQ,” Proaño states. “We want to build a long-lasting relationship with them that puts transparency, collaboration, and fairness first. With the support of Xeneta, we've evolved into a true partner, collaborating to proactively keep them informed of market changes and help them reach their goals”.
